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Tender Details
- Country: United Kingdom
- Summary: Pan2517 - Leicester Re-Opening Media Campaign and Collateral
- GBT Ref No: 51189015
- Deadline: 26 Mar 2021
- Competition: ICB
- Financier: Self Financed
- Purchaser Ownership: -
- Tender Value: 95000
- Notice Type: Tender
- Document Ref. No.:
- Purchaser's Detail :
- Description :
- Title : PAN2517 - Leicester Re-Opening Media Campaign and Collateral
Location Of Contract : East Midlands
Industry : Research and development services and related consultancy services - 73000000 Business services: law, marketing, consulting, recruitment, printing and security - 79000000
Value Of Contract : £95,000
Description : Leicester City Council invites proposals from suitably qualified creative design, marketing and media buying agencies to develop a strategic marketing and media plan to cover a phased reopening campaign period.The campaign will be targeted to Leicester businesses, residents and visitors to communicate the safe phased reopening of Leicester City Centre and neighbourhoods within the boundary of Leicester.There are two Lots as follows:Lot 1 Digital Marketing Assets Commission;Lot 2 Traditional Marketing Assets Commission.The aim of this Programme is to create a comprehensive marketing and media plan to support the rollout of the creative brand campaign designed to support the phased safe reopening of different business sectors in the city centre and neighbourhood retail areas. The media plan needs to comprise both traditional and digital mediums to reach the different characteristics of the target audience over a defined period of time.Further information about the opportunity and the lotting can be found in the tender documentation.This is a one-off requirement.These activi... - Documents :
Purchaser : LEICESTER CITY COUNCIL
City Hall (4th Floor) 115 Charles Street Leicester LE1 1FZ England
Contact Person : Amina Laher
Email :amina.laher@leicester.gov.uk
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