Tender Details

Country: United Kingdom
Summary: Zero Waste Lcr Reuse Campaign 2025
GBT Ref No: 122122710
Deadline: 29 Jul 2025
Financier: Self Financed
Purchaser Ownership: Government
Tender Value: GBP 50000
Notice Type: Tender
Document Ref. No.: MT234996
Purchaser's Detail:
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Description:
The campaign will focus on encouraging residents across the Liverpool City Region to move up the waste hierarchy, and to acknowledge that while recycling is vital, there are more environmentally friendly ways to reduce waste via reuse. The campaign should highlight environmental, emotional and financial benefits of reuse.
MWDA would like to run the campaign over two phases, Phase 1 during October and November 2025 and phase 2 during January-March 2026
Messaging will be provided by MWDA - 4 messages for outdoor during Phase 1, and 4 messages for social media and digital online during Phase 2
The chosen agency will need to provide the design for the messaging and will need to provide a suite of marketing collateral based on the channels/platforms chosen for the campaign.
The chosen agency will be asked to plan a 5-month campaign using a potential mix of platforms/channels inc. outdoor billboards and/or transport for Phase 1, and paid for social media, online advertising such as Google Display adverts for Phase 2.
The agency will recommend how they think the campaign should be delivered for maximum impact within budget.
The tone of the campaign should ideally be empowering, informative, and action-oriented, with a touch of local relevance and positivity and will encourage residents to consider their behaviour with waste, through the lens of reuse.
We have used audience segmentation from a previous research project to narrow down our target audience. We will ...
Documents:

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Zero Waste Lcr Reuse Campaign 2025 - Greatbritain Tender

The MERSEYSIDE WASTE DISPOSAL AUTHORITY, a Government sector organization in United Kingdom, has announced a new tender for Zero Waste Lcr Reuse Campaign 2025. This tender is published on GreatbritainTenders under GBT Ref No: 122122710 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2025-07-29.

The estimated tender value is GBP 50000, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.