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Tender Details
- Country: United Kingdom
- Summary: Tfgm Sponsorship Agency Services
- GBT Ref No: 116135220
- Deadline: 31 Mar 2025
- Competition: ICB
- Financier: Self Financed
- Purchaser Ownership: Public
- Tender Value: Refer Document
- Notice Type: Tender
- Document Ref. No.: DN767153
- Purchaser's Detail :
- Description :
- TfGM has an ongoing requirement to grow incremental non-fare revenue streams to reduce the burden on the public purse and re-invest into the transport network.
TfGM-s Commercial team has been successfully generating income through the use of TfGM-s diverse assets over the last few years; identifying and delivering new and innovative commercial opportunities aligned to the strategic principles of the Commercialisation Strategy and the Greater Manchester Transport Strategy 2040.
This procurement covers the provision of a Sponsorship Agency who can provide a range of services related to sponsorship acquisition, including;
- objective, evidence-based, robust evaluation and valuation of assets and benchmarking of opportunities within the market
- identification of potential sponsorship assets within TfGM-s portfolio and ad-hoc assessment of any in-coming enquiries from brands/agencies
- the relevant brand relationships to help inform and support their strategic planning and get opportunities out to the market
- Sales resource to lead and support on negotiations to secure sales
- Contract management and potential account management support for sponsorships on an on-going basis
Through this procurement process, TfGM is engaging with potential suppliers to participate in a preliminary market engagement exercise, to provide TfGM with an understanding of the current sponsorship marketplace, the optimum ways of working with agencies to maximise ... - Documents :
Purchaser : TRANSPORT FOR GREATER MANCHESTER
TfGM Manchester Greater Manchester M1 3BG United Kingdom
Contact Name :Mark McCue
Telephone :0161 244 1000
Email :mark.mccue@tfgm.com
Email :mark.mccue@tfgm.com
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