Tender Details

Country: United Kingdom
Summary: Supply of a Marketing Engagement Platform for Ordnance Survey (Re-Issued)
GBT Ref No: 113698741
Deadline: 24 Feb 2025
Financier: Self Financed
Purchaser Ownership: Government
Tender Value: Refer Document
Notice Type: Tender
Document Ref. No.: IT-556-510-TS.0510
Purchaser's Detail:
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Description:
Ordnance Survey Ltd (OS) is Britain's mapping agency and is responsible for the surveying, production, maintenance, and marketing of a wide range of geographic information, relied on by government, business, and individuals. The Consumer element of OS provides customers with products and services that help make their activity more enjoyable, accessible, and safe. From physical paper maps to outdoor accessories and popular mobile apps. Listening to customers and evolving to meet their needs is key to OS' approach in a rapidly changing world. The Consumer mission is to help more people to get outside more often so they can live longer, stay younger and enjoy life more.

OS is seeking to procure a Commercial off-the-shelf (COTS) Marketing Engagement Platform to improve communication with customers via multiple channels (including email, in-app notifications, and push notifications). OS would like to utilise the solution to aid its ambitious growth plans for E-Commerce and OS Maps. The outputs will enable the creation of personalised marketing content to improve the user experience within the OS Maps app and within the store to facilitate an increase in volume of both shop sales and subscription upgrades.

This contract will be for three years with the option to extend annually for a further two years (3+1+1). Therefore, if all extensions were taken, the full length of the contract would be for five years. The contract start date is anticipated...
Documents:

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Supply of a Marketing Engagement Platform for Ordnance Survey (Re-Issued) - Greatbritain Tender

The ORDNANCE SURVEY, a Government sector organization in United Kingdom, has announced a new tender for Supply of a Marketing Engagement Platform for Ordnance Survey (Re-Issued). This tender is published on GreatbritainTenders under GBT Ref No: 113698741 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2025-02-24.

The estimated tender value is Refer Document, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.