Tender Details

Country: United Kingdom
Summary: Creative Marketing Services (Sales & Care) Framework
GBT Ref No: 119508467
Deadline: 20 Jun 2025
Financier: Self Financed
Purchaser Ownership: Government
Tender Value: Refer Document
Notice Type: Tender
Document Ref. No.:
Purchaser's Detail:
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Description:
Anchor's New Homes Development Strategy includes an ambition to deliver 500 new homes per year, with approximately 30% available for Shared Ownership sale exclusively for people over 55. To support this, Anchor is seeking to appoint a closed framework with a panel of four creative marketing agencies to lead on the planning, delivery, and ongoing promotion of our new build sales programme, marketed under our dedicated sales brand, Life in Place. Appointed agencies will be commissioned for campaign and project-based work across the development pipeline. In addition, one agency will be retained on an ongoing basis to manage day-to-day creative needs, ensure brand consistency, and support rapid-turnaround requirements (this will be awarded to the highest ranked framework agency). We are looking for experienced, collaborative partners with a strong understanding of the property sector, who can deliver intelligent, insight-led creative that resonates with older homebuyers and their families through emotive, effective, and well-targeted campaigns. Anchor's direct estimated spend is likely to be circa £1M.
CPV classifications: 79340000 - Advertising and marketing services
Documents:

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Creative Marketing Services (Sales & Care) Framework - Greatbritain Tender

The ANCHOR HANOVER GROUP, a Government sector organization in United Kingdom, has announced a new tender for Creative Marketing Services (Sales & Care) Framework. This tender is published on GreatbritainTenders under GBT Ref No: 119508467 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2025-06-20.

The estimated tender value is Refer Document, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.