Tender Details

Country: United Kingdom
Summary: Brand Identity Development for the New Passenger Watchdog
GBT Ref No: 132607925
Deadline: 16 Jan 2026
Financier: Self Financed
Purchaser Ownership: Government
Tender Value: Refer Document
Notice Type: Tender
Document Ref. No.: PWDEC25
Purchaser's Detail:
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Description:
Background Transport Focus is the independent passenger watchdog representing the interests of transport users. As part of our evolution, we are developing a new passenger watchdog that will continue to champion the needs of passengers across the transport network. To support this transition, we require a branding agency to help us explore and define what the new passenger watchdog should look and feel like. This work will inform recommendations to government, who will make the final decision on the future passenger watchdog's identity. The successful agency will work closely with Transport Focus to develop a suite of brand identity options that reflect our core values and resonate with our key audiences, whilst ensuring value for money in the use of public funds. Objectives The procurement aims to: • Develop a range of brand identity options (including names, logos, and visual identity) for the new passenger watchdog that can be presented to Transport Focus and government for decision-making • Define the organisation's proposition and help bring the new watchdog to life, both internally and externally • Shape our internal culture and external communications approach in line with our core values: Trust, Respect, Independence and Positivity • Understand audience expectations and preferences for tone of voice, and how a passenger watchdog should present itself and communicate • Identify the most appropriate communication channels for reaching our key audiences • Deliver actiona...
Documents:

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Brand Identity Development for the New Passenger Watchdog - Greatbritain Tender

The TRANSPORT FOCUS, a Government sector organization in United Kingdom, has announced a new tender for Brand Identity Development for the New Passenger Watchdog. This tender is published on GreatbritainTenders under GBT Ref No: 132607925 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2026-01-16.

The estimated tender value is Refer Document, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.