- Country: United Kingdom
- Summary: 2024-694 Belgium Representative for Beef and Lamb Trade Development
- GBT Ref No: 111371517
- Deadline: 22 Jan 2025
- Financier: Self Financed
- Purchaser Ownership: Government
- Tender Value: GBP 390000
- Notice Type: Tender
- Document Ref. No.: CF-0419900D8d000003VQwdEAG
- Purchaser's Detail:Login to see full purchaser details. Login to see full purchaser details. Login to see full purchaser details. Login to see full purchaser details. Login to see full purchaser details. Login to see full purchaser details. Login to see full purchaser details. Login to see full purchaser details. Login to see full purchaser details.
- Description:
- AHDB intend to procure a Contract to a successful Agency/Representative to work for AHDB by developing awareness of British beef, lamb and pork products in Belgium.
Looking to deliver:
To support this, AHDB requires the delivery of a comprehensive business development, marketing and communication plan, in both in the food service sector and in the retail sector . The plan should encompass:
1) A market map, identifying market volumes, key channels of distribution, key suppliers into that market and from where they source their products
2) A plan of brand marketing and business development activity to the audience of distributors, wholesalers, restauranteurs and retailers, encompassing innovative and efficient tools allowing regular contacts with these operators (newsletter, portable apps, receptions etc) .The objective is to strengthen the link of AHDB with key importers / wholesalers / retailer in the Belgian market.
The plan of field marketing activities should involve the main English exporters, as well as importers and suppliers serving the Belgian market including those serving the market with UK lamb operating from France. The objective is to add value to beef, lamb and pork sales by product differentiation at point of sale.
The initial contract is for 1 year with the option of 1+1 extensions.
The successful agency/representative must be based or have a commercial office in Belgium.
Indicative budget is £130k ex VAT per annum
The closing d... - Documents:
If you are registered member, kindly login to view full details of this tender notice:
CLICK HERE TO LOGIN2024-694 Belgium Representative for Beef and Lamb Trade Development - Greatbritain Tender
The AHDB, a Government sector organization in United Kingdom, has announced a new tender for 2024-694 Belgium Representative for Beef and Lamb Trade Development. This tender is published on GreatbritainTenders under GBT Ref No: 111371517 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2025-01-22.
The estimated tender value is GBP 390000, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.
